About Anita

Anita Knotts is the Founder and CEO of Lotus Women’s Institute and a TEDx speaker working at the intersection of wealth management, leadership, and career evolution.

She has spent more than 30 years inside financial services, an industry that is intellectually demanding, culturally rigid, and historically unwelcoming to women of color. Her perspective is not theoretical. It is earned.

Today, she partners with firms and high-achieving women navigating growth, change, and pivotal career moments. She helps organizations understand where the future of leadership and talent is headed. And she helps women own their voice, fulfillment, and influence in spaces that were not originally designed for them.

Anita Knotts founder

Her work spans recruiting women and professionals of color into wealth management, coaching leaders through career expansion and transition, and speaking on economic empowerment and the evolving future of leadership in finance.

Clients seek out Anita not for surface-level advice, but for grounded perspective, honest insight, and strategic clarity shaped by real-world experience.

If you’re at a moment of decision, growth, or reinvention, this is the right conversation to have.

Meet Anita. Start the conversation.